Product Video
We Know Your Pain | SnoreRx
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The Briefing
Description
The SnoreRx, from Apnea Sciences, is one of the top anti-snoring solutions on the market. If you can't go another sleepless night because of your partner's snoring... look no further.
Our Approach
If we are being honest, products like these aren't necessarily that interesting on their own. Even if we listed out each value proposition and compared its quality to that of its competitors its not the best way to sell a product like this. So we created an ad that established a relatable problem and presented the solution without getting into all the finer details of how the product works. Later we decided to use the overall budget to create three ads total for split testing. Short. Simple. Effective.
